Grassroots Mission Statement

Grassroots: California’s bipartisan business voice.

Our mission is to mobilize an effective and efficient group of business leaders willing to create more opportunities to present their views on public policy issues that affect their ability to do business, create jobs and be competitive in a global economy. Using every communication tool available, we will alter the course of legislative and governor decisions and will keep our members ahead of the issues. We will strive to organize and activate businesses throughout the state with the common goal of building a stronger California.


Tips to Help You Communicate with Your Legislator

Tips on Talking with the Media

Political Communications to Employees – Guidelines