National Travel and Tourism Week

The U.S. Travel Industry’s $2.6 trillion economic output serves as a catalyst for a productive U.S. economy – fostering connections, inspiring innovations and supporting upwards of 15 million American jobs. (U.S. Travel Association)

Popular Destinations

Amusement Parks

Link to California’s family fun spots, such as Disneyland, California Adventure, Universal Studios, Legoland, Seaworld, Santa Cruz Beach Boardwalk, Knotts Berry Farm, and Six Flags Magic Mountain or Discovery Kingdom.

California Amusement Parks, Waterparks, and Zoos


Explore all of California’s famous beaches, find out when the tide comes in, and check surfing conditions before heading to the waves.


Head to Yosemite and hike Half Dome, or one of California’s National Parks. Set up camp in the Sierra Nevada overlooking Lake Tahoe, or sleep beneath the giant redwoods on the coast.

The California Department of Parks and Recreation has information on state parks, camping, permits and events. Most large cities contain great urban parks.


Visit the Exploratorium, Alcatraz Island, and the various museums in Golden Gate Park while in San Francisco. Or head to the Getty Center, the George C. Page Museum (the La Brea Tarpits), and the Hollywood Entertainment Museum in L.A.
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Visit California

Visit California (also known as the California Travel & Tourism Commission) is a non-profit organization with a mission to develop and maintain marketing programs – in partnership with the state’s travel industry – that keep California top-of-mind as a premier travel destination.

Members of the California tourism industry looking for the latest research, visit

Media professionals looking for story ideas, media information, downloadable images and more, visit

Travel trade professionals looking for itineraries, information on California training programs, downloadable images and more, visit


Visit California: A Year in Review FY22/23 Annual Report
Travel related spending in California totaled $134.4 billion in 2022. Visitors spent an additional $38.2 billion at tourism businesses last year thanks to Visit California’s marketing campaigns.