Saudi Arabia

GO-Biz invites California small beauty or wellness businesses interested in exhibiting within the state pavilion.
Saudi Arabia is the largest beauty and personal-care market in the Middle East, representing nearly half of the region’s total spending. With a young, trend-driven population and a strong appetite for premium, innovative, and clean beauty products, the Kingdom offers an ideal fit for California brands. Exhibiting at Beautyworld Saudi Arabia provides direct access to this high-value market and its rapidly expanding network of distributors, retailers, and industry buyers.
Beyond the size and growth of the market, Beautyworld Saudi Arabia itself is rapidly evolving into a key gateway for international beauty brands to enter and scale in the Kingdom.
Find the flyer here.